“We Went From One Client That Took Up Most Of Our Time… To Ten”
Welcome to the 90 Day Pipeline, a Strategic B2B Marketing and Development Program For Consultants and Service Providers.
- Sick of hacks & tactics that act like “bandaids” but don’t really solve the problem?
- Fed up with “feast or famine” cycles flooding you with business one month, and leaving the pipeline empty the next?
- Tired of harassing your network for leads?
Read below to find out more:
How The 90 Day Pipeline can help:
1
CLIENT CLARITY
[ CLIENT CLARITY ]
Many consultants target a market that's too broad, or otherwise not a right fit for their offer.
Here's how we address the issue:
There's a pronounced difference between knowing “in general” which market you serve… and knowing the specific, very narrow vertical that you will lead. Get this wrong, and all the rest of your marketing efforts will feel frustrating and ineffective.
The three core components of Client Clarity are:
- Industry/vertical/focus
- Buyer persona
- Problem/pain
2
POWER POSITIONING
[ POWER POSITIONING ]
Constantly chasing? Power Positioning makes clients come to you.
Power positioning uses the laws of supply and demand to determine pricing. It “flips the script” so instead of going out and hustling for clients, they come to you. A few adjustments can differentiate you from your competitors, position you as the premium choice, and overcome objections before they arise.
The three core components of power positioning are:
- Outcome you get for clients
- Reason why they should work for you
- POV that sets you apart from everyone else
3
RESULTS MECHANISM
[ RESULTS MECHANISM ]
Clients don't buy your expertise. They buy your process.
A results mechanism is the process by which you achieve a certain outcome.
This is very different from selling by the hour or adding more and more deliverables. By selling outcomes, you aren't participating in a race to the bottom and you don't have to compete on price. Most consultants don't have this, and so they continue to struggle.... but simply communicating the mechanism by which you can deliver results instantly sets you apart from everyone else in your space.
The three components to a results mechanism are:
- Outputs (outcomes/results)
- Incomparable competition
- Bridge of belief
4
PROFIT PACKAGING
[ PROFIT PACKAGING ]
"Profit Packaging" is just the process of making expensive deals easy to say "YES!" to.
We follow a process to package our mechanism into projects and engagements and deliverables that MAXIMIZE our profit, while also giving prospects an easy way to get started.
The three components of profit packaging are:
- Front end offer
- Core offer
- Maintenance offer
5
LEADERSHIP MARKETING
[ LEADERSHIP MARKETING ]
Clients don't like "marketers..." but they love "leaders." With the right leadership marketing, the process becomes less about tactics and more about helping your market.
Do this right, and your reputation will precede you. You don't deal with questions about pricing and inputs and credibility. They already know who you are. Now they just need to know how you can help, and what that looks like.
The three components of leadership marketing are:
- Visibility to 1-3% of your market
- Proof of your positioning
- Conversion driven asset
6
EXPERT SELLING
[ EXPERT SELLING ]
AKA converting interest into a closed deal... without seeming salesy or spammy
Most of the sales training, ideas and concepts out there are designed for professional salespeople who work on commission because it's their job to sell. The way experts sell is MUCH different.
The three components of expert selling are:
- Perfect Discovery
- Irresistible Offer
- Effortless Close
Put It All Together and Become a Market Leader In the Next 90 Days
Say goodbye to hustling through your network begging for work.
Simply by using these steps to attract clients to you, within 3 months you could be…
Getting more, better clients
Raising your prices
Reaching decision makers
Managing a full pipeline
We work with a small number of consultants each month to implement the 90 Day Pipeline systems. If you're interested, we'll call you. Just pick a date and time that works for you below:
© Boutique Growth 2020. All rights reserved.
This site is not a part of the FacebookTM website or FacebookTM Inc. Additionally, this site is NOT endorsed by FacebookTM in any way. FACEBOOKTM is a trademark of FACEBOOKTM, Inc. In the nature of transparency and authenticity, we do make a special offer at the end only if you'd like help actually implementing these tactics and strategies. Is it required? Absolutely not. Will you receive value & insight even if you don't want to speak together? 100% yes. Some people will take this online training, implement it by themselves, and see great breakthrough. Some people will see what's possible, and know that working together is just what they need to get results even faster. It's completely up to you but we hope that you'll at least participate in the free training, use it, and let us know what you think!
DISCLAIMER: This is NOT a get rich quick scheme. The sales figures stated on this landing page and discussed in this training are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We’re not implying you’ll duplicate them (or do anything for that matter). The average person who buys “how to” information gets little to no results. We’re using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please DO NOT ATTEND THIS TRAINING.